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Decor @Home
India's millions of new millennial and working women are now spending more on both furniture and fixtures and also on home decor.
Home décor and better homes come in the top 3 key areas of consumption that capture the majority of total consumption expenditure
The home market is worth about US$20 billion, of which furniture comprises 75% with decor and the remaining 25% being pure home decor items.
The online home décor market in India is forecast to grow at a CAGR of 50.42% in revenue over the period 2014-19.
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